I help businesses build topical authority and dominate search by understanding how Google's AI actually thinks—through entities, relationships, and knowledge graphs, not just keywords.
I didn't start as an SEO. I started as a problem-solver.
Back in 2019, I was working with a local business that had "perfect" keyword optimization—meta tags, exact-match anchors, keyword density formulas. Everything by the book. Yet they were stuck on page 3, watching competitors with "worse" content outrank them.
That's when I discovered Google's Knowledge Graph and entity-based ranking. The game had changed, but most SEOs hadn't noticed.
I dove deep into:
The result? That client went from page 3 to owning a Knowledge Panel in 90 days. Not through keyword stuffing—through entity mapping and semantic architecture.
That's been my approach ever since.
I don't chase algorithm updates. I build SEO strategies that align with the fundamental direction of search: understanding context, entities, and topical relevance at scale.
Book a CallFor the past 5+ years, I've specialized in semantic SEO—the intersection of natural language processing, entity optimization, and information architecture. While most SEOs are still stuck in the keyword era, I'm building strategies that align with how modern search engines understand and rank content.
My mission is simple: Help brands become recognized authorities in their niche by structuring content the way Google's algorithms want to consume it.
Four focused verticals, each with a tailored strategy framework built on semantic principles.
Building topical authority through entity optimization and knowledge graph integration.
I specialize in:Ideal for: Brands trying to own a niche, break into competitive verticals, or recover from traffic plateaus.
Dominating local search through entity-based strategies for multi-location businesses.
My local SEO work focuses on:Ideal for: Local service businesses, multi-location brands, and businesses targeting hyperlocal search.
Driving organic revenue through semantic product architecture and category optimization.
I help e-commerce brands:Ideal for: Online retailers, D2C brands, and e-commerce platforms scaling organic traffic.
Owning comparison and "vs" keywords that drive high-intent, bottom-funnel traffic.
My SaaS SEO strategies include:Ideal for: B2B SaaS companies, software startups, and tech platforms scaling organic acquisition.
I don't believe in one-size-fits-all SEO. Every project starts with understanding your business, your competition, and your unique semantic footprint.
First, I need to understand where you are—and why you're not where you want to be.
What I analyze:Next, I build the roadmap—a semantic architecture designed to make you the authority.
What I create:Finally, we execute—building, optimizing, and scaling your semantic authority.
How I work:What sets my practice apart from traditional SEO agencies and consultants.
I don't optimize for keywords. I optimize for how search engines understand your brand. While others are stuffing keywords, I'm mapping entity relationships, building knowledge graphs, and creating content that signals comprehensive topical coverage.
I'm not here to give you a checklist. I'm here to build a competitive moat. You'll get a semantic SEO strategy tailored to your industry, your competition, and your specific authority gaps. Every recommendation is backed by entity analysis and designed to compound over time.
Every strategy I build is rooted in actual semantic data, not guesswork. I use NLP analysis tools, Knowledge Graph tracking, semantic gap analysis, and SERP entity analysis to decode what Google values for your target topics. No opinions. Just data.
I specialize in four verticals where semantic SEO has the highest ROI: Semantic SEO, Local SEO, E-commerce SEO, and SaaS SEO. This focus means I understand the unique challenges, entity landscapes, and ranking patterns in your specific industry.
I'm not a vendor. I'm a partner invested in your long-term success. You get direct access, transparent communication, regular updates, and strategic guidance. My goal is to make you smarter about SEO, not dependent on me forever.
Search is constantly evolving. So am I. I'm obsessed with Google patents, NLP & AI developments, algorithm updates, and industry research. The strategies I used 3 years ago aren't the same ones I use today—and they won't be the same 3 years from now.
Stop competing on keywords. Start dominating topics. Whether you need a topical map, a complete semantic SEO overhaul, or strategic guidance on building knowledge graph presence—I can help. Let's talk about your goals.